Hemmer
This men’s bespoke tailoring and cloth material store in Perumbavoor combines bold visual merchandising with hidden functionality. Metal box sections, steel ropes, and suspended wooden shelves create striking product displays that float effortlessly in the 4-meter-high space, while discreet back-of-house areas accommodate stitching and cutting.
The challenge was balancing visibility with workflow: custom lighting ensures optimal product presentation, and steel-wire suspended shelving adds drama without sacrificing utility. Every detail—from the material palette to the spatial zoning—reflects the sophistication of bespoke craftsmanship.
Now, Hemmer stands as a refined retail experience where tailored clothing takes center stage, and operational necessities fade seamlessly into the background.